Photon awarded Walgreens Boots Alliance Technology Partner of the Year at the Alphega Convention

Alphega Pharmacy, as the leading network of independent pharmacists in Europe, aims to improve the health and wellness of communities. With the support of Alliance Healthcare (part of the Walgreens Boots Alliance), Alphega Pharmacy unites a network of independent European pharmacists across nine countries, including the Czech Republic, Spain, The Netherlands, Germany, Turkey, Romania with a major presence in Italy, France, and the UK

Photon’s work with Alphega:

Building loyalty and attracting new customers for a local independent pharmacy can be difficult. Photon has leveraged years of digital expertise in pharmacy retail to create a robust mobile app experience for Alphega’s network of pharmacies. In doing so, we have also unified their independent pharmacies behind the strength of a single Alphega Pharmacy Loyalty Card mobile app program.

Alphega 2019 European Convention:

This year, the event showed how the latest innovations can help pharmacies drive growth and build customer trust and loyalty. Over 1,500 delegates attended the #Alphega2019 convention in Monaco. Photon also had the opportunity to represent its partnership with Walgreens Boots Alliance and Alphega Pharmacy and our collective focus on driving digital transformation through innovative programs in pharmacy digital technology. This effort was celebrated last week at the special Awards Dinner held at the Alphega Pharmacy European Convention in Monte Carlo.

With the event’s focus on embracing innovation and empowering pharmacies, Photon took home the Walgreens Boots Alliance Technology Partner of the Year award.