The new digital commerce is all about identifying and fulfilling emerging, individual customer needs.
Build a next-gen eCommerce experience
Deliver a memorable digital commerce CX anytime and anywhere
Photon’s digital services power Fortune 500 retailers with next-gen eCommerce solutions that are agile, scalable and compete in the new digital paradigm.
Connect with Photon to define digital commerce, from value delivery to customer journey.
With it comes specific questions nearly every organization will have to answer:
- How do you move from wholesale to a direct selling model? How do they co-exist?
- Will our digital commerce goals require a change in the architectural framework?
- Will our technology architecture and infrastructure models scale to support our digital commerce goals?
- How do we drive global expansion and reduce time to market?
- How do you expand the content capabilities of commerce platforms to support a more engaging retail experience?
No matter what your questions are, Photon can help you answer them. Our digital commerce recommendations are the result of years of developing for the needs of our clients’ digital-savvy consumer. We power end-to-end digital capabilities that not only focus on getting the architecture right but also provide an integrated, anytime-anywhere digital commerce experience. Further, Photon helps retail companies and brands rapidly accelerate their digital commerce offerings through a digital commerce roadmap.
Photon’s end-to-end digital commerce functional areas include:
Digital Commerce Strategy
Through our Strategy Consulting Group, Photon builds your go-to-market digital commerce strategy. Whether it’s expanding to D2C, B2B or trying to accelerate your indirect selling channels we can help you navigate the needs of each channel.
Multi-Platform Integration
Photon’s headless digital commerce framework offers greater flexibility and deeper customer branding experiences by combining the robust features of powerful CMS platforms integrated with the latest commerce platforms to support D2C, B2B, and I2C commerce models.
Platform Agnostic
From mid-sized direct to consumer retail brands to enterprise retailers, Photon finds the right implementation vendors to build to your custom needs. Whether it’s Magento, Salesforce Commerce Cloud (Demandware), Oracle ATG or newer, more progressive, technologies like CommerceTools, Photon has experienced engineers skilled at building and supporting each platform.
Commerce-As-A-Service
Photon help retail companies deliver commerce anywhere and anytime, by constructing a commerce service engine that supports any consumer buying moment - at speed and at scale.
Photon builds new capabilities and standards of digital experiences through a powerful network of business partners and our experienced engineers and designers. Our digital commerce strategy helps retailers make informed decisions and start out of the gate with best practices from our years of experience in this space.
Connect with Photon to define digital commerce, from value delivery to customer journey.
We are ready to help
“In this new age of digital consumers, commerce experience is all about identifying and fulfilling the needs of new and individual customer journeys. We at Photon help you understand where to begin and how to get there to achieve a successful digital commerce strategy.”
Mukund Balasubramanian
Co-founder & CTO, Photon
Deeper look inside customer experiences
Whitepaper
eCommerce replatforming guide I Photon’s Best Practices
Leverage a next-gen eCommerce platform to meet growing business demand
